iSawToday – The Coolest Thing I Saw Today on the Web

I was talking to Larry Clarkin from Microsoft today and he pointed me towards a great book about the world of Internet search.
Especially of note is how the ethics of search have evolved since i-search’s inception back in the 90’s.
Since I just added this to my READ list I thought I’d post it here from others who haven’t seen it yet.

John Battelle: The Search: How Google And Its Rivals Rewrote The Rules Of Business And Transformed Our Culture

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